Radar · by category

Magazines & Newspapers apps: the winning Meta ads, x-rayed

One Magazines & Newspapers app is on the HyperScale radar, together running 222 active ads in Meta's Ad Library, with 31 creatives that have survived 30 or more days. Good Food runs the biggest set at 222 active ads. The category's longest-running ad, from Good Food, has been live 48 days.

Every teardown below covers the full winning set: the live ad gallery, the decoded creative strategy, what reviewers actually say, and new ad concepts HyperScale agents generated from it.

Good Food

Magazines & Newspapers · by Immediate Media Company Limited

222 active ads longest 48d

Of 222 active Meta ads for Good Food: Recipe Finder, only 31 survive past 30 days, topping out at 48. Visual appetite appeal carries 12 of those 31 as silent dco product footage, no presenters. Yet the top-repeated body copy, on 7 ads, is straight bisodol heartburn-relief language, tied to a 'Rich-Meal Lover Managing Digestion' persona inside a recipe app's own ad account.