Run Bayesian UA.
every belief carries a confidence interval · updated after every round
spend vs top-quartile rate · the bar is the confidence interval
72% of spend speaks to 3 of 5 buyers
Why can't you sleep?
ten minutes flat
3:47 AM. Again?
not tonight
62% fall asleep faster
first week
“Asleep before the story ends.”
five stars
the round, rendered · 9:16
published to Meta Ads
Read everything
Your ad history x-rayed ad by ad, your reviews, your competitors' live ads. Refreshed around the clock, never a snapshot.
Score every bet
Each angle, hook, buyer and format gets a probability of scaling, with a confidence interval, before it is produced. Conviction is earned, never assumed.
Ship the portfolio
Every round is a portfolio against those odds: exploit what's proven, explore what's plausible, one wildcard at the widest gap.
Never waits for a prompt
Every verdict updates the beliefs. The next round plans itself: no brief, no prompt, no kickoff call.
Your agents already know your market.
HyperScale decodes millions of ads across the whole mobile subscription app market, refreshed every day. That read is the prior every belief starts from: your account opens on day one with your category's odds already priced, not a blank page.
Unlock agentic advertising.
Meet the hyperscalers: a team of cloud agents that plans your tests, produces AI videos, and launches them on Meta. You approve. They run.
The review deck. You have one job left.
Right sends an ad to the launch pad, left teaches your agent team your taste.
- A whole round of fresh ads, reviewed in seconds
- Declines are logged as taste
- Almost right? It opens in the Studio
Why can't you sleep?
3am again?
Your partner snores. You don't have to hear it.
Night shift ends. Sleep won't start.
The 2am scroll ends here.
White noise that knows when you wake.
Jet lag, handled by Thursday.
Racing mind? Ten minutes.
Sleep like the baby finally does.
Your bed shouldn't feel like a night shift.
The studio. The agentic composer.
AI videos, with music: every ad scripted, shot, assembled and captioned by HyperScale agents.
- Frontier video models, always
- Seeded on your real app screens and brand kit
- Music, captions, subtitles: autonomous
- Everything stays editable
Brief: partner-snoring relief, the 3am reveal
MAYA (new parent): a fictional character portrayed by an actress, early 30s, tired but warm, filmed handheld in the half-light of her own bedroom
Wind-down screen, captured in the app App Kit
Shot 1: handheld, dark bedroom, phone glow on her face, eyes wide open
“Why can't you sleep?”
Shot 2: the partner's snore, she turns to the app on the nightstand
“Not the snoring again…”
Shot 3: the wind-down screen, breathing guide, the room goes quiet
“Ten minutes. That's all it takes.”
Shot 4: morning, curtains, she smiles at the phone, the partner still asleep
“First full night in weeks.”
4 scenes · 24.0s
clean master
The launch pad. You press Launch.
Approved ads wait with copy composed, budget set, and a destination ad set read live from your Meta account.
- One tap ships the lineup
- Ad copy composed from the creative itself
- Auto-Pilot when you want it hands-free
Ready to launch 4
Why can't you sleep?
The 10-minute wind-down that actually works.
Your partner snores. You don't have to hear it.
Sleep through it. Tonight.
Night shift ends. Sleep won't start.
Built for 6am bedtimes.
Racing mind? Ten minutes.
Quiet the spiral, then sleep.
live from Meta
@hyperscaler. On the line, on the account.
Your entire ad account in context, wherever you talk. It brainstorms with you — then acts for you.
- In the app, in Slack, on Zoom and Google Meet with a voice
- Launches ads, promotes winners to scaling
- Builds any report, draws any chart
- Any ask becomes an automation, on a schedule or on an event
Spend is pacing 4% under plan. The partner-snoring test goes live tomorrow morning. I'll bring the first read to Thursday's standup.
Software or managed service. We win when you win.
The same agent team on your account, two ways to work with it: run the software yourself, or let the founder run the account. The base pays for the team; the 10% exists only on the spend that scales through winners we made.
$50 an ad, the same at every volume.
More than 20 a week is HYPERSCALE.
Your creative testing, run for you. Self-serve, from day one.
- 5 AI videos tested every week, scripted from your reviews and your market
- Every round planned, produced, launched and graded, no brief needed from you
- Winners promoted into your scaling campaigns, on your approval
- Your market read before the first test: the top ads in your category, decoded
- Inherits your ad account's attribution setup, nothing new to install
- Month to month, cancel anytime, change your rung whenever you like
No cap, no per-ad price.
The founder runs your account, end to end.
- Everything in SCALE, uncapped: unlimited videos
- Frontier models on every decision
- Strategy, creative direction and testing owned by one operator, accountable for the result
- Your Meta account run for you: structure, budgets, scaling, in-app event optimization
- Custom integration with your data stack: MMP, warehouse, RevenueCat or Superwall
- Quoted on your ad spend and scope, invoiced monthly
HyperScale agents run on:
24/7 · cloud-based
Questions? We got answers.
Is my creative and performance data used to train the HyperScale model?
No. Your creatives and performance data stay inside your own account: they sharpen the odds for your rounds and nothing else. We never train our models on them, and we never let a third-party model train on them either. The market read comes from our proprietary engine ingesting ads across the whole mobile subscription app market, not from customer accounts.
Do the ads look AI-generated?
HyperScale agents generate with the best frontier models, seeded with your real app screens so the product on screen is your product, then compose and edit every final ad programmatically. That's how deep quality goes. Anything the agents didn't catch, you edit in the Studio.
Why AI videos only, no statics?
Because we are paid on what scales, and what scales is video. Across the proven winners on our Radar, the ads that keep running 30 days or more across the mobile subscription market, 70% are video and statics are fewer than one in six. The wider market says the same: Liftoff's Mobile Ad Creative Index measures video impressions converting to installs about 15 times more often than static banners across finance, entertainment and commerce apps, and AppsFlyer's 2025 creative report tracked 1.1 million video creatives behind $2.4 billion of app ad spend, because video is where the budget already goes. Our 10% only exists on winners that scale, so every round is spent on the format with the most leverage.
Do you only make UGC-style videos?
No. Creator-style UGC is one format among many, and each round mixes whatever your market rewards: app demos and screen walkthroughs seeded with your real screens, screen-record-and-reaction and split-screen pieces, motion design and kinetic text, story ads such as problem-and-solution, before-and-after and day-in-the-life, skits and scenario sketches, podcast-style expert clips, review readings and testimonials, street-interview and POV hooks, tutorials and how-tos, and polished commercials with music matched to the cut. Every format is planned from what wins in your category, then produced and graded the same way, so the mix follows the results, not a house style.
How is the 10% measured?
It exists only on spend through ads HyperScale agents made, that won, and that you chose to scale, read from your Meta account. Testing spend and ads you made yourself are never billed.
How do you decide what to test?
The model does, then your agent team executes. Every candidate bet, an angle for a buyer in a format with a hook, is priced by its probability of becoming a scaling winner, with a confidence interval. The prior comes from the market read, your own ad history sharpens it, and every round's verdict updates it. Each round is minted from those odds: exploit what is proven, explore what is plausible, one wildcard at the widest gap. You never write a brief.
Does it work for mobile games?
Yes. We onboard mobile subscription apps first: going deep on one segment builds real market context and solves every creative specificity it has. Mobile gaming is next.
What about other ad channels?
Meta first, deliberately: it's where mobile subscription spend concentrates and where the loop compounds fastest. TikTok is next, planned for Q4 2026, with the same agent team running both channels from one strategy.
How fast is onboarding?
Connect Meta and your App Store listing in one click, then connect Slack: that's where the experience begins. Creative strategy moves at inference speed and production renders as fast as pixels, so your agent team starts talking to you right away.
Is my ad account safe?
HyperScale is a Meta Tech Provider. Agents write through the official API into campaigns you can see, your token stays encrypted, and nothing ships without your sign-off unless you enable Auto-Pilot.
The thinking behind the machine.
Essay
The New Bottleneck: You Can Now Produce Thousands of Creatives. You Can't Test Thousands of Creatives.
Why you need the inversion: treat production as infinite, tests as scarce, and learning as the asset on the balance sheet.
Read the essay · 13 minResearch
Why Agentic Creative Production Wins the Generative-Retrieval Era
Kuaishou's GR4AD, Meta's GEM and Andromeda converge on one architecture: ad retrieval as a generative model over semantic IDs. A technical read on what that does to creative economics, and why the answer is agentic production.
Read the research · 10 minGuide
Web-to-App on Your Own Domain: The Meta Setup That Restores Creative-Level Signal
A step-by-step guide to web-to-app campaigns for subscription apps: Meta web ads that route through your own domain to the App Store, attributed by the MMP you already run, with per-creative conversion truth instead of SKAN aggregates.
Read the guide · 8 min