Radar · by category
Social Networking apps: the winning Meta ads, x-rayed
2 Social Networking apps are on the HyperScale radar, together running 1,855 active ads in Meta's Ad Library, with 139 creatives that have survived 30 or more days. Yubo runs the biggest set at 941 active ads. The category's longest-running ad, from Yubo, has been live 96 days.
Every teardown below covers the full winning set: the live ad gallery, the decoded creative strategy, what reviewers actually say, and new ad concepts HyperScale agents generated from it.
Yubo
Social Networking · by Twelve APP
941 active ads longest 96d
Yubo's dominant angle flipped hard: dating app fatigue now leads the winning set at 17 ads while boredom cure collapsed to just 6. The longest-surviving ad, the English line 'Tinder is the best app for matching,' has now run 55 days straight. The winning set jumped to 69 ads, with 30 fresh winners in and 23 retired since July 27.
Life360
Social Networking · by Life360
914 active ads longest 61d
Life360's winning set crashed from 56 ads to just 2 this week: every prior winner, including the 19-ad cringe mom skit, retired since July 21. Both survivors now run the same peace of mind promise angle in English, a female presenter talking straight to camera for about 36 seconds, one 25-34, one 35-44, each already live 110 days.